Adobe Bridge

I am currently studying Adobe Bridge, I have learned that it is a organizer of images, kind of like a manager. It has cool features: it can sort images,  you can review images, you can view images easily and you can easily find out the details of the image like the ISO, apertures and exposure. Also, you can easily export photos from a flash drive or any other storage device to it and then easily import it to different Adobe software . Using Adobe bridge may be tricky, but it will be worth it once you learn to master it. Generally, Adobe Bridge is cool and makes organizing photos fast and easy.


I'd recommend photographer, editors,...etc. to use this software.

Advertisements in our head

Advertisement is a powerful tool. People may show images that may offend. Speaking personally, I'd say that advertisers can make one powerful advertisement that may change people from good or to bad, but I'd say to bad. Just look at all those billboard, with people with the "perfect body" loking down on you, that may offend some people....


Advertisements changed people's mindsets ages ago, people became shy, conscious,...etc. Advertisements nowadays are vulgar, they have the power to threaten people by showing these images, so, to sum it all up, advertisements has the power to change people, it has the power to reach deep into our minds, to get that image stuck into our head, to make us think that you have to buy that, to wear that, and to be like that, it may be bad or good, but like almost all the matters in the world, it depends.

Advertisement reaches the heart of society

Advertisements can be seen everywhere, from posters to billboards. Advertisements are powerful tools used to let people know what's up and all that. With the technology we have today people can advertise anywhere like bumper stickers, poster, billboard and movies. Advertisements are very useful to business, it just depends on how creative it is and how relevant the information will be included.

  

Our society today is very different because technology, I think that technology changes a society, technology is treating society as a whole, therefore, changes are easily made and traditions are easily replaced. Due to advertisements, our society is changing, it affects the society thinks, our society is beginning to be aware of people around them, they become conscious of what they wear and buy and at the same time, in the world of marketing, the higher people is making a fool out of our society due to their exaggerated advertisements,  thus advertisement changes society on how they think, positively and negatively.

My personal experience in interviewing CT Graphics

In interviewing CT Graphics, the group I'm in, which later been named "Erudite" is a fantastic group. Consisting of Kinsey Joever, Lennon Zamora, Anna Paule, Keith and Me, Kyle Rili. At first, these people were acquaintances, Kinsey, a hard-working transferee. Lennon, a guy whose awesome at traditional art, Anna, a friendly girl and a hard-working one too, Keith, a fresh transferee, she's good at editing videos and lastly, me, I am the kind of guy who you can order around and not complain, well except orders that are not in my knowledge. Together, we worked hard to meet our objectives. First, Kinsey, wrote a letter of request to grant us an interview to our picked multimedia company, CT Graphics, a company thaseveral t designs and makes logos, days later, we were accepted to have an interview session with the Director of CT Graphics, Mr. Caloy. Then we prepared 10 questions, each is equally important than the other. At that time, I was a little nervous and at the same time I was giddy to meet the people that has a steady and a successful job involving multimedia. The designated time of our interview was 9 o' clock in the morning, CT Graphics located at Makati City.

(I am so not ready in this picture :-)

We had a hard time finding each other in Makati City, because we separately traveled on our own. I was the first to arrive, I had a hard time finding the building of CT Graphics, because the buildings kind of look like each other and finding the Trassiera street is just confusing. After having to ask several police and traffic enforcers, I finally found their building. It was around 7:30 A.M., we were suppose to meet at 8:00 A.M.. I decided to explore around the vicinity and maybe take some good shots and video materials. I went to a park and took some pictures by the water fountain. After several shots, a man approached me, with her, assuming, his wife told me that taking photos here was forbidden, but I continued since nobody was watching. After an hour, my group finally was waiting for me in front of the building, I hurried to meet them. At last we were gonna interview them.

The interview went splendid, I went on filming the whole thing, while my classmates asks several questions. They were good people, they showed us their products and all...

After interviewing the Managing Director, Mr. Caloy Trinidad of CT Graphics, I have learned many things about a multimedia business. I learned that there are multiple persons behind every work done inside CT Graphics, a section of artist which handles the design itself, a person who handles the finance of every project and a director who manages everything. With the questions said and answered, I have learned that the client and the artist should cooperate, in order to have a successful negotiation and a beautiful outcome. I have learned that every member of CT Graphics is a decision maker and they help each other out in any way possible. We asked Mr. Caloy Trinidad the question, “What is the secret of a successful business?” he then said. “Be honest with your client” and I found this true, because that is the best thing to do and it helps out our crumbling society today, just be honest. In the midst of the interview, I can’t help but notice the way they treat each other, kind like brothers and sisters raised in the same home and I learned that one of the major factors that Mr. Caloy Trinidad had missed in his answer to the secret of a successful business, it is to be kind to one another. The things I have learned had taught me well and to have met professional at the field I want to take is amazing, the people at CT Graphics were cool and good and the whole experience was awesome.

I thank my group, Erudite Production ans CT Graphics, thank you again.

Development of multimedia businesses

Since ancient times, artist are commissioned all over the world, now that practice is still active. In the Philippines, in the past, it was probably the same. Artists was commissioned by aristocrats to paint a picture, design houses, repaint a house and probably more.

As time goes by, visible changes already occur, technology was showing. Inventions are at large and with this some traditional artists was slowly changing to something more advance and firm. Multimedia business started emerging and transaction was always made. Art was very much appreciated by everyone because it is almost applied everywhere.

Nowadays, multimedia has already changed the society into something more beautiful and so are businesses. With the knowledge of innovative people, the operation has become more easy and convenient. Multimedia has changed how the Philippines establish a business. Today, a business can be done with a computer and by easily sending e-mails and chatting with different persons. So much has changed and things are alot convenient now because of multimedia.

My Multimedia Business

Thinking about the future, with all the knowledge of drawing and the fact that I am continuously learning. I wish to build a company or a business of animation, I wish to build up an animation studio because I have loved this popular animation studio, "Ghibli Studios". Their works are amazing and beautiful, their director, "Hayao Miyazaki"(retired on September 1, 2013), who I have idolized for years, makes sure his movies are  for all ages and that fantasy and reality are merged in all his movies.

My specialization in this company, would be concepts, animating and story-writing.

I will name my business, "CLAY", because like a clay, we can make something out of scratch, but nonetheless, I think it's a weird name....

I think, that "how good is the animation" is a big factor when it comes to making a prosperous animation business, then again, i would also think that the story is generally the biggest factor in making an animation business prosperous, because, nowadays, I would see cartoons and animes that has a unique and at the same time, a weird story line, like Adventure Time.

New Media Rising

Ever since the introduction of the internet in the Philippines, on March 29, 1994, the Filipinos has been buzzing with ideas as of  what brilliant things to do with it. Filipinos established different sites, like the first Philippine-based, public access Bulletin Board System. With the access of the internet and with time, Filipinos are able to access other countries. We are able to make business connections, making import and export available, making the business industry go up, and with that, so is the new media  industry. Technology is vital to a country's success, that the Philippines keep on pursuing the latest technologies available. All statistics related new media is going up, due to scholars, students, gamers,...etc, who keep pursuing what they need from the internet. With different kinds of people, who needs the internet nowadays the survey between various countries in Asia on "How much time spent on the internet" has been conducted on January 2014:

On this chart, the Philippines topped on how many hours spent on the internet with the access of a laptop /desktop, proving that the status of the new media industry in the Philippines is going up.


Those who have access to the internet, do sorts of things that interest them, dividing it to areas, like gaming, music&arts, business, studying,...etc, and these areas are the main reasons that the new media in the Philippines keep on improving. The internet cafe business in the Philippines is booming,

due to the online gaming area, a survey shows that 77%(summing up Metro Manila, Luzon, Visayas and Mindanao) plays online games, resulting for the Philippines to import more games from other countries. Downloading also is a big factor, boosting up the sales of music, images, documents,...etc. Focusing more on the status of new media, when it comes to the connection of the Filipinos to it, I have found that 33% of Filipinos have access the internet, this may be a low percentage but it is studied that there is so much room for growth, like for those who are left behind by the new technology, those aged 30+-less than one quarter of consumers aged in their 30s(24%) access the internet, 13% of the consumers access on their 40s and those aged 50+ is just 4%. Computers are a necessity in school, because of research purposes. Cellphones are a constant need for contacting friends and family and with these are computer social medias such Skype, Facebook , Twitter,...etc. It's just endless.

With all these statistics, it is not hard to say that the new media industry in the Philippines are going up. The Filipinos are practically addicted to new technology and it's benefits. A recent study of TIME magazine shows that Makati City, Philippines is the "Selfie Capital of the World", I know it sounds silly, having that kind of achievement, but it's good, it means that there's a lot of cellphones and it also means we are active at social media sites. In my opinion, about how is the state of the new media industry in the Philippines is?, well, it IS growing. But the Filipinos are being stupid about it, Facebook gives us bragging rights, the internet is too vast for us to comprehend . The politicians, too, are taking over the cyber world and the more we use THAT improving status of the new media industry in the Philippines, to keep using it the stupid way and we keep tolerating idiocy, the more the corrupt we'll take over. Thinking of it all, while researching all those statistics, made me think, are we using it properly?

We should use that growing industry, the internet, the cyber world where the government still hasn't fully taken control, to fight.


Sources:
Wikipedia: http://en.wikipedia.org/wiki/Internet_in_the_Philippines

http://www.aijc.com.ph: http://www.aijc.com.ph/survey_internet_access.pdf

http://petapixel.com/2014/03/12/time-magazine-ranks-top-100-selfiest-cities-world-2/